WHAT WE DO
We conduct research in applied cognitive and behavioral neuroscience. Our focus is to
develop solutions for managing and qualifying people.
HOW WE DO IT
Our lab brings together a team of scientists conducting theoretical and experimental
research. These investigations involve mapping out cognitive and behavioral activities,
as well as developing techniques and methods for increasing productivity, optimizing
learning, and managing focus and attention. We then develop solutions, products and
services that include increasingly effective methodologies, tools and technologies for
managing and qualifying people.
WHY WE DO IT
Our world is facing an imminent crisis, both demographically and economically. We are
experiencing a decline in population growth, a rapid aging process, and an economic
deceleration. In Brazil, we have also missed the momentum of the demographic bonus
to achieve the necessary development.
Dealing with this reality demands an increasingly qualified economically active
population, as well as better ways to manage these individuals. However, current
methods and technological resources are not enough to achieve these goals.
Companies and their managers seem unable to find solutions that meet their needs
efficiently.
As the existing possibilities have proven inadequate and insufficient, we've taken on the
purpose of using scientific research in neuroscience to develop new technologies that
truly improve the qualification process, productivity levels, and the management of
people in an effective manner.
